Keynote Speaker Selection

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http://www.alive-keynotes.com

In any motivational keynote speaker negotiation, don't try to 'get the price down.' Instead, find a way to exchange value for value. The speaker wants $5,000, you have $2,000 for the presentation, what do you have that is worth $3,000 to the speaker in exchange for their services?

1. Offer several dates
Are you buying for several meetings this year? For how many would this speaker be appropriate? Speakers are thrilled to lower the price for a guarantee of several dates.

2. Several functions at same event
Can your keynoter also do a seminar? Sit in on a panel? Spouse program? Publicity spots? If you have a budget for any of these other events, the speaker will often throw in one or more of these extra events free, for his 'standard' fee.

Example: you have $2,000 to spend for the keynote, $1,500 for the spouse program and $2,000 for a workshop, a total of $5,500. You have a speaker you want to use that costs $5,000 for a keynote. Offer your speaker $5,500 to do all three events. In addition, you save on airfare and other expenses.

3. Another service for sponsoring company
Many speakers are also consultants, trainers, etc. Is the host group working with an outside trainer/consultant back at home? Are these people good at keynotes? Seminars? Workshops? These types are usually willing to give their existing clients 'extra special' prices to keep them happy.